Information

Free Service

Shortcut to 50+ Social Bookmarking Sites!
Adding social bookmark links to your blog or website makes it easy for readers to save and share your content.

Social Bookmarking

Add "Bookmark it" to your website

Search articles by in category
  include subcategories
Keywords: 
Found articles: 23

  • Where in the World Is...?

     With Internet use spreading across the globe, one advertising message no longer fits all. Believe it or not, Asians, Europeans and Latin Americans account for more than 60 percent of all Web traffic, and the percentage is climbing. At the same time, Internet shoppers everywhere are becoming increasingly hostile to generic pop-ups and banners.More

  • Number Crunching: Know the Data

     From the biggest boardrooms and the smallest business offices, executives gather around tables asking the same question, “Where's the data to prove it works?” Gauging return-on-investment, or ROI, for marketing dollars spent is one of the most-confounding parts of any marketing campaign.It's more than understandable for investors, managers and owners to want hard feedback on their investments.More

  • Connecting PR to SEO for a Complete Strategy

     PR without SEO may soon mean no PR at all. A front-page story in a major newspaper might boost your ego, but a top 10 Google ranking will boost your business; if you have any doubt — read on...The Wall Street Journal is the world’s most-esteemed and widely read business publication.More

  • When Size Doesn't Matter

     When Size Doesn’t Matter: PR for every businessIs public relations, or PR, just for the big guys? Not really.PR can work wonders for any company; and, with the advent of Web site PR, the cost to spread your message has never been lower.More

  • Staying Ahead with Strategy

     Industry consolidations, shrinking margins and complex supply chains have industries across the board clamoring to impact efficiency and effectiveness. No stone is left unturned - most especially Internet-related expenses, still seen by many businesses as having "unverifiable" return-on-investment figures.With the right bid-management software, a company can turn that notion on its ear.More

  • Top 10 Ways to Make Money in Your Neighborhood

     Dorothy from the Wizard of Oz would have made a fantastic on-line marketer simply because she knew one plain truth: there’s no place like home. Print media, once the staple of local advertising, now has lost its appeal to many neighborhood merchandisers. In fact, an incredible 70 percent of U.More

  • Top 7 Stories Reporters Don't Want to Hear

     You’ve decided to make press releases part of your public relations program - Now what?Developing newsworthy material can be tougher than you think. Reporters get barraged with scores of article submissions every day, so they eagerly look for reasons to ignore them.More

  • If Andy Rooney Can Blog, So Can You!

     Everybody is talking about blogs: but what are they? Weblogs, or blogs, are simply a particular type of Web site, with emphasis on simple. Where a traditional business Web site usually requires considerable programming skill to build, maintain and update, you can be up and running with a blog in a matter of minutes without even knowing how to spell HTML.More

  • Shooting Fish in a Barrel

     Shooting Fish in a Barrel: Convincing Clients It’s that EasyLocal search tools are evolving rapidly. Yet, business-to-business and business-to-consumer firms are slow to adopt them into their Internet strategy. Search engine marketers, or SEM's, find this frustrating, and for good reason.More

  • Click Fraud: Playing Dirty in the PPC World

     Marketers beware: the ever-expanding pay-per-click arena is attracting plenty of unscrupulous players. Click fraud, once considered a minor inconvenience, has become a major concern for advertisers and search marketers. Estimates of advertising dollars lost to click fraud run as high as $500 million per year.More