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Hello! Create A Customer-Friendly Voice Mail Greeting
Who answers your business phone when you’re not in the office? Most home-based business owners use an answering machine or voice messaging system. But it’s not enough to just make sure the phone gets picked up when you’re not there; the greeting your callers hear says more about you than just “leave a message.More -
Using the Business Media in Your Marketing Mix
Positive exposure in the business media is a strong and often elusive marketing/public relations goal for most companies. At the same time, business writers are always looking for good subject matter experts to use as sources in their articles. Positioning yourself as a valuable resource to members of the business media can result in ongoing favorable publicity for you and your business.More -
Keep the Cash Coming In: Cash Flow Management
Cash is the lifeblood of a business, regardless of the industry or type of operation. The cash flow needs to be steady and strong for a company to survive and grow. Is there a secret to maintaining a healthy, positive cash flow?More -
Hiring Your First Employee
If starting a business is like giving birth, then hiring your first employee may well be compared to choosing your child’s first babysitter. It’s a decision that is critical to the overall health, well-being and future of your company—and it can be a traumatic experience.It’s important to get started with the right procedures.More -
E-Mail Guidelines: Tips for Getting the Most Out of Your E-Mail Communications
E-mail has become one of the most common methods of business and personal communication. It’s fast, efficient, convenient—and it can be dangerous. Consider these tips for getting the maximum benefit while avoiding the pitfalls of e-mail, whether you’re at work or home.More -
Doing It eBay: An eBay Business Means Fun and Profits in a Global Marketplace
In 1995, when Pierre Omidyar introduced an online business venue that was essentially a virtual garage sale with auction pricing, no one knew a retailing revolution was about to occur. That site became known as eBay, and it's hard to find someone today who hasn't at least heard about the popular online auction company.What's important to understand from the start is that eBay is a sales channel that you can use exclusively or in addition to selling through a retail operation, mail order catalog, independent Web site, or network of direct salespeople.More -
The Truth about the FairTax
Grassroots support for the FairTax Act of 2005 is growing, prompting those who are afraid of it to distort the facts and engage in fear-mongering. Let’s look at the truth about the FairTax:The FairTax will replace our current federal taxes with a federal retail sales tax of 23 percent (the rate set forth in H.R.More -
Don't Get Caught: The Easiest Way To Avoid Phishing Scams
The creativity and perseverance of online con artists and thieves is absolutely amazing. The internet is today’s version of the old wild, wild west, with plenty of bad guys operating in the vast land of cyberspace. While law enforcement agencies do their best to keep up with scammers, catching and stopping them all is an impossible task.More
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