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Found articles: 15

  • Tips For Building A Money Making Opt-In List

     Here I would like to share with you some tips on how you can get maximum profits from your opt-in list.More

  • Seven Fool-Proof Ways To Boost Your Email Deliverability

     Don't know where to start to identity the major factors hampering your email deliverability? Read these fool-proof tips and see how you can improve your email marketing strategy.More

  • Designing Business Email That Sells

     Business people look for emails that give them the important facts and do so quickly and efficiently. They generally do not have the time to leaf through volumes of information. They do not want fluff and spin, just benefits and facts. Keeping all this in mind let's examine some principles important for creating business email design that sells.More

  • Best Practices For Maximizing Email Delivery Rate

     According to Emaillabs 2006 audit of best practices, most email marketers follow two of the best practices mentioned. However, they missed many of the best practices that maximize email deliverability rates. Deliverability was defined as an email message in the inbox with all the images intact and complying with CAN-SPAM provisions.More

  • Email Marketing: Advantages And Dark Sides

     Email marketing is one of the premier and highly liked forms of marketing. It provides e-business marketers with lots of advantages. There are various reasons for this. However, email marketing has its dark sides as well. More

  • Creating Better Email Template Design

     In today’s e-business world, thousands of newsletters are sent out everyday as a means of attracting customers. Often these newsletters are highly trusted and people buy products advertised in these newsletters. The writers of newsletters are seen as experts in their field and people look up to them for information on specific subject areas. Often, however these newsletters get blocked, filtered or blacklisted when sending them out to potential recipients. Let’s examine the reasons and solution for this and how to create the best email template.More

  • Measuring Email Marketing Campaign is Important

     As with all marketing campaigns, it is important to measure your email marketing campaign. What do you measure them for and with? Things like open rates and click through rates. Often decisions on whether to market a product or not are made on the basis of open and click through rates. So let’s see how to better measure our email marketing campaign.More

  • What is Bulk Email Campaign and How to Start With it

     Bulk email, much like the name suggests involves sending out email in bulk for a specific purpose. Usually that purpose is to promote or sell a product. Like all marketing strategies, bulk email campaigns have their advantages and disadvantages.More

  • Unsubscribing: Improve the Process

     Unsubscribes are the normal phenomenon in the email marketing. You can resign to it. Or, you can improve your opt-out program and learn how you can keep more subscribers around.More

  • Fight the “Dead Weight” on Your List by Re-engaging Old Subscribers

     List inactivity is an unpleasant but inevitable fact in the email list life. As a rule your newest subscribers are the most active ones. The longer people stay on your list, they are less likely to open your newsletters or email marketing messages. Why do we face the decline in the subscribers’ activity as far as the opt-in date ages?More