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Found articles: 38

  • Blogging Bliss: Bloggers & News Sites to Marry Web Content

     Web content for newspapers online has been limited to repeating what paid staff writes for the print editions of their papers or material coming from one or another of the wire services to which the parent organization subscribes.We're all familiar with seeing Associated Press or Reuters stories running in our local paper and posted online at various news organizations. Imagine a news wire service for blogs which could syndicate your blog to appear on online news sites.More

  • Dot "info" Domains as Search Engine Spammer Honeypots?

     Dot info (.info) domain TLD's appear to be the new domain of search engine spammers since there is an apparent lack of Google aging delay to list and rank them. They are indexed relatively quickly after first crawl by the search engines and are ranking well for some competitive terms.More

  • 1-800-Get-Rich Can Toll Free 800 Number Domains Pay Off?

     The toll free number 1-800-Get-Rich belongs to the Resorts Casino Hotel in Atlantic City. Perfect vanity number for a casino, right? Well apparently not.More

  • Made for Adsense (MFA) Sites Contribute to Web Content Pollution

     I recently read a Christian Science Monitor article called "Google's Hidden Payroll" which looks at the economic incentive for tech-savvy third world entrepreneurs to get into publishing extensive web content and enter the Google Adsense or Yahoo Publisher Network (YPN) game. What should be obvious is that clicks on Adsense ads will be worth far more to site publishers in low-wage countries than they are to someone in high rent, high wage cities like San Francisco, Los Angeles, Manhattan or Chicago.More

  • Avoid Duplicate Content Penalty on PPC Landing Pages!

     There are recent posts in marketing forums worrying over "duplicate content" penalties concerns when creating pages intended as Pay-Per-Click landing pages. First a couple of definitions:1. PPC landing page: A page created to perfectly match the content of a pay-per-click ad so that PPC ad is created for "IBM Selectric typewriter repair" then the visitor is directed to a "PPC Landing page" created to exactly reflect only that brand repair, rather than sending clickthroughs to the home page which discusses generic typewriter repair.PPC landing pages should have photos of that brand, maybe an IBM logo and a link for shipping instructions.More

  • Machine Translation SEO For Foreign Language Search Engine Success

     Are English speaking websites based in the US simply insular and uncaring about foreign web traffic or are we actually Xenophobic?Xenophobia - a phobic attitude toward strangers - comes from the Greek words xenos, meaning "foreigner", "stranger".Trolling through the "referrers" section in my web site traffic logs routinely shows hundreds of Google foreign language searches.More

  • Top Ten Silly SEO Mistakes, Stumbles and Blunders of Ecommerce Webmasters

     Web business owners commit some SEO & ranking gaffes, sometimes without even knowing what they've done. In the manner of a Letterman top ten list, I'd like to offer the worst in the hope that I can prevent you making the same mistakes. The laughtrack is provided by SEO's who understand the humor in these mistakes and see slapstick silliness in similar client mistakes every day.More

  • Advertising Agency SEO Flash! Ad Agencies Battle Search Engine Optimization With Branding Argument

     There's a new blog called Tribble Ad Agency, spoofing ad agency (lack of) knowledge of search engine optimization that has SEO community chuckling and traditional advertising types fuming. http://www.tribbleagency.More

  • Google SEO Sleeping Pill - Yawning at Dull News Headlines

     This Boring Headline Is Written for Google http://snipurl.com/p011 (Story from New York Times)This story is causing a lot of buzz in webmaster forums and search engine discussions as though it were not previously common knowledge in the SEO community how important headlines can be. Somehow people seem surprised at the need to use important descriptive words and phrases in headlines.More

  • Google Sued Over PageRank by Another Search Engine - KinderStart

     This will be an interesting one to watch for what it means to the search industry and especially for whether Google, or any search engines for that matter, owe anything at all to companies indexed by those search engines. KinderStart™ is demanding that their ranking be restored to previous levels.Google has been sued over PageRank according to a Reuters story: More