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Found articles: 57

  • Digital Photographic Images - Part 3: Resizing and Optimizing Images

     With the price of cameras and other digital image capturing devices dropping, everyone can now produce dozens of digital images easily and inexpensively. While anyone can produce a digital image, it takes additional knowledge to manipulate the images. This article discusses several of the options available to prepare images for transmission via email or for posting on the Internet.More

  • Digital Photographic Images - Part 2: How to Store Them

     If you are going to download images onto your computer, you need to design some type of filing system that will help you remember when and where you took the photos. This might seem a bit silly at first, but believe me, when you get to the stage where you have 6,000 images, it can be messy trying to recall each and every one, the dates, the places and so on, especially if you travel.Rather than leave it until you have a massive collection of digital media, deal with potential confusion and time wasting by setting up a sound filing system BEFORE you go crazy taking shots.More

  • Why Not Use the Humble Fax in Your Advertising Strategy?

     When my daughter complained recently about the prohibitive cost of news media advertising, we had a discussion about the ways in which she could sell her range of body products (hand creams, lip balms etc). I explained to her that huge firms like K Mart wouldn't spend millions of dollars annually for advertising if it wasn't necessary. But every week, a K Mart catalogue arrives in our mail box.More

  • Make Your Business Cards Work

     What's the cheapest, most under-used marketing tool you have?The answer's no secret ... it's your business cards.More

  • How To Choose Your Career - A Little Like Choosing Your Life's Partner

     Introduction - Case StudyWhen my daughter Meredith (in her late twenties) asked me about starting up a boutique recently, the best advice I could give her was to say nothing. I must admit that I didn't really remember what a boutique was. Sure, I knew it was a shop, but the exact type of shop eluded me.More

  • Why Well Produced Career Portfolios Are Replacing CVs

     What is a Career Portfolio?The original portfolio used by artists looking for work was simply a collection of works demonstrative of the artists style and ability. Because their works varied in size and shape, portfolios came in all sizes and shapes.More

  • Master Responding to Selection Criteria and Win Your Next Job!

     As a human resources specialist for many years, I've seen it all when it comes to job applications. Most disheartening were those applications in which applicants had not addressed the specified selection criteria ... they went straight into the 'no' pile.More

  • Ebook Review: Winning a Job is Easier with "Job Secrets Revealed"

     IntroductionThere are literally thousands, if not tens of thousands of books about writing resumes and job application letters. Why should Brierty's be any different? Well, Brierty came from a copywriting background - sales and marketing.More

  • Determining Product Demand - Can Articles Help?

     My daughter has realised what took me decades: you don't get wealthy working for a salary. She put herself into debt establishing a business selling body lotion products and a few other things like hand bags, men's shaving creams and gift baskets.Every second Sunday we'd load my SUV with her three tables, plastic containers full of lotions and potions, cash float, and off we'd head to the Todd Mall Market (in Alice Springs, Central Australia).More

  • If You Don't Produce Your Forms on Demand, You're Wasting Money

     Remember the time your company restructured and changed its name? When you threw out hundreds of business cards, a few dozen reams of letterhead and a heap more stuff that added to a huge waste pile? What, you haven't been restructured?More