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Remember When We Could Cruise and Drag
As I was listening to our oldies station, they were talking about the big June event in Modesto, with all the old cars, music groups, car shows and cruisin down the main drag. For those of you who don’t know Modesto is where the inspiration for American Graffiti came from and that movie brings back memories for all of us who love cars.Between hearing the info on that event and reading about drag and bracket racing, made me think back to my high school days, I know amazing at my age that I can actually still remember them!More -
The Last Of The 455 Pontiac Trans Ams
Those of us lucky enough to be around in the 70s when this fantastic car came out drool everytime we think of it. Imagine getting a car from the factory with a 455 cubic inch engine in it! This car kicked butt!More -
Marketing Tips - Advertising
Typical methods of advertising-newspapers, radio and television are effective if used properly, but there are other, less expensive ways to get your company's name out. Local or cable television is an inexpensive alternative to the traditional forms of advertising. Even if you have no experience advertising in this medium, there are companies who specialize in lending a helping hand.More -
Making The Most Of Newsletters
Newsletters can be wonderful tools for communicating with your customers or prospects. Because of their format, they’re often infused with more credibility than traditional brochures. If your newsletter is little more than blatant self-promotion, however, it’s likely to hit the wastebasket before it hits your target’s desk.More -
Losing Angry Customers
This article offers five ways to help you deal with angry customers. While the goal of all businesses is to have only happy customers, we also have to be realistic and realize sometimes we are going to anger a customer. Isn’t it best to know in advance how to deal with an angry one, of course it is.More -
Becoming A Solution To Your Customers Problems
Those of us in home based and small businesses are in effect selling our product. So becoming an effective salesperson is very important. Remember, however, that selling is not the only thing you do.More -
Traits of The Successful Entrepreneur
Want to know why certain people succeed and others don’t. Well successful people have certain traits? Do you have them?More -
Ethics in Business...A Lost Art
While watching Face the Nation one Sunday earlier this year, Bob Schiffer discussed the airline industry, his mother and ethics in business. Like Bob, I think it is a sad commentary today, that we have to police businesses. Whatever happened to going into business to provide a needed service, being loyal to employees, and keeping promises.More -
Organizing The Information
Putting a piece of paper in a file folder is easy; finding it again is the hard part. There are ways to make your files easier to use and your papers easier to find. Invest in a sturdy, four or five-drawer file cabinet.More -
Preparing a Budget
Ok, you say, I know I need a budget, but how do I prepare one? The most common budget period is one year, but this can vary depending on whether or not your business has seasonal or cyclical fluctuations. For example if you run a Christmas decorations shop, or a costume shop your business is going to peak during certain times of the year.More