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Why Are Slot Machines Attractive?
How does one slots game get more popular than another? How does a slots game get more attention than above the competition? Can there be a reason for one game being used regularly and another to be forgotten? Designing a slot machine that hooks gamers is the aim of every casino company. What makes a slot machine popular is, quite literally, the million dollar question.
Many gaming companies are aiming to copy the success of Rainbow Riches. Rainbow Riches is a slot game recognised around arcades and casinos across the country. The jigging leprechaun mascot of Rainbow Riches is arguably, the most familiar aspect of the game. He is the most recognisable feature of the game and believe it or not, this dancing imp may well be the explanation for Rainbow Riches’ success.
While many Rainbow Riches gamers might disagree with this theory, it’s worthy of further thought. A recognisable character is one of the most important features for a game and when gamers think of a slot machine, they often connect it with the mascot. Without a memorable character, players aren’t likely to recall the slot game, especially in a large casino.
Big Money Slots
Gamers associate leprechauns with riches and power and are enthused to play Rainbow Riches because of the leprechaun’s flowing wealth. The Rainbow Riches leprechaun is in good company; rich playboys, ruthless pirates and Indiana Jones-esque explorers have all represented various slot machines. It was told that the leprechaun divided his fortune with whoever captured him. Aside from their tendency to pinch oil tankers, pirates are famous for their stashes of plundered gold. Wall Street bankers were (until recently) a symbol of the rich elite. But slot companies don’t just rely on characters of money to attract players to their machine and slot mascots have a range of qualities that can attract gamers to their wares.
Sexy Slots
As the advertising industry has proven, sex raises consumer interest. It’s no different for slot games. An attractive woman, with a curvy figure, or a man, with chiselled jaw and toned abs, will attract a wide range of gamers to a slot machine. A number of slot machines rely on an attractive beauty to stand for their machine, for obvious reasons and while the Rainbow Riches leprechaun or the suave Monopoly man has their own attractive points, even the most regular players of Rainbow Riches and Monopoly slots will concur that their sexual attraction is limited.
Elvis Slots
It’s not just women that get the slot game attention though and many a gent has found himself on a slot game. Of course, the true male King of the slot machines is Elvis. The man from Memphis is a popular slots game star and his recognisable face – complete with ducktail hair – is a regular feature on many slot games. His life as a music king is associated with gaming and gaming halls; he frequently played in Las Vegas and confirmed his position as one of slots heroes through his famous gigs there.
Movie Slots
Elvis isn’t the only famous face that has been featured as a slots mascot though. Celebrities from the music industry, film and history have all been used as faces for slots machines. The relationship between film icons and slot games is a strong one and a massive amount of films – from The Terminator to Aliens Vs Predator - have been utilised for themed slot games. A movie-slot machine tie-in, featuring music and faces from the movie usually appeals to novice slot gamers, drawn in by the brave heroes from their favourite films.
From the Rainbow Riches leprechaun to the terrifying Terminator, a slot machine mascot has the ability to directly influence the success of a slots game. Whether they’re handsome, memorable or tease at riches to potentially follow, they need to be a good companion for players and during the bad times and the good, remind the gamer that they’re always welcome at that slot game. That’s part of their charm.
Marcus Miles is an amateur gamer, based in Manchester, United Kingdom. He has been writing about gaming-related issues for over ten years, having started his career writing about gaming in the editorial department of a regional poker magazine in Liverpool. He has been a contributor to a number of internet gaming websites most recently online casino KerchingArticle source: Expert Articles
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