With websites that look like this, you won't be able to hold visitors off!

By: Agriya ocarda
Submitted: 2008-06-27 00:26:04
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A store’s website today is like a display window – just as throwing a couple of moldy old mannequins together and putting on a botched up show is guaranteed to keep customers at bay, so is a threadbare layout and boring, stale information that’s never updated.

Look at any big retailer’s website for example: online catalogues, virtual tours, galleries of pictures and tons of information all available at the click of a button. Convenience is the new short-cut to great returns– the more convenient a retailer makes shopping, the more likely he is to have a satisfied customer base.

Customers today are a more discerning lot than they were ten, maybe twenty years ago. The more attractive and appealing a store front is, the more likely a shopper is to be tempted to go inside. This holds true for websites as well – the more effort you spend on trying to put together something that stands out from all the other million and one websites offering similar deals, the more likely are you to succeed in the long haul. After all, the consumer is offered a mind-boggling array of options to choose from for nearly every product or service available. Making the right choice, more often than not, depends on how favourable an impression you make at first glance.

Thankfully, even if you’re a complete technophobe and can’t tell your Photoshop from your Dreamweaver, there is still hope for your venture. Professionally designed templates are plentiful and, what’s more available at affordable rates. They also come with the option of being customized to suit your business or establishment and can be made “unique” i.e., the designer will not sell the template to anyone else. Though this costs slightly more, it brings with it the advantage of making your website “stand out”, which is worth the price in an environment where distinctiveness is of utmost importance.

In a world of instant gratification and momentary satisfaction, catching someone’s attention for more than 30 seconds takes considerable effort. Everyone knows not to judge a good book by its cover but of course, they still do it anyway. Appearance is everything and as a webmaster, it’s up to you to decide just how you’re going to make your website impossible to miss! Bright colours, a snazzy layout and well-presented information or haphazard, static nonsense? You decide.

Ocarda.com is a website offering professionally designed and customizable templates for almost every kind of website under the sun. Whether it's selling furniture, promoting an event or offering an online dating service, your pet project will receive the attention it deserves once it sports an Ocarda template.

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