FSBO Trend

By: Heather Yocum
Submitted: 2007-01-17 16:16:36
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As I drive down the street I see numerous homeowners attempting to sell their homes by owner. Several companies are now offering flat fee listings and marketing packages to assist "for sale by owners". Sellers are attracted to the low fees and compare them to the fees of a Realtor. There are advantages to the "for sale by owner" companies but only if you have the expertise and time to perform literally hundreds of tasks to complete the real estate process. I believe the benefits of listing with a Realtor far outweigh the benefits of using a "for sale by owner" company.

Let us compare the upfront cost associated with both options. To sign a listing contract with a Realtor it will cost you nothing. The only way a Realtor earns a commission is if and when the home sells. When signing a contract with a "for sale by owner" company the seller must pay the company a predetermined fee which is not refunded regardless of whether your home is sold. Remember that this predetermined fee typically doesn't last until the home is sold so you may need to pay fees several times depending on how long it takes your home to sell.

Now keep in mind that once you have negotiated and settled on a commission with a Realtor that price is set and there aren't any extra features that you need to purchase. "For sale by owner" companies typically require you pay extra for features including signs, photos, ads in magazines, internet advertising, and more. In addition, a Realtor's commission includes payment to a buyers agent with no extra cost to you. Most "For sale by owner" companies require you pay buyers agents commission on top of their fees.

While at first glance a "For sale by owner" may seem like the answer, this simply isn't true. If you are selling your home, I say give a Realtor a chance. Let them do the work so you can sit back and relax. The choice is now up to you: Hire a "For sale by owner" company, pay upfront, and take the risk of losing the upfront money or hire a Realtor with no upfront cost, pay Realtor commission once you have sold your home and lose nothing!

Heather Yocum
Nevins Realtors
www.LynnandHeathersHomes.com

I have three years of experience as a licensed Realtor. I offer overwhelming dedication as well as creativity. Some specific accomplishments include: In the past 2 years I have leased and/or sold over 60 homes for a locally owned real estate company. Through drive and determination I managed thousands of buyer/tenant leads and always obtained an overwhelming response of buyer/tenant loyalty due to my attention to detail, outgoing personality, and dedication. I have developed and implemented various marketing strategies that accounted for low vacancy rates, average 7-14 days on market before occupied. In addition, these strategies reduced holding costs for the seller. Does this sound like the person you need? If it is, I am eager to speak with you. Call me Now! 502-235-5164

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