Interpreting Your Personality Type

By: Bette Daoust, Ph.D.
Submitted: 2007-01-17 16:41:50
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Here is a definition for the four main personality types. Where do you rate?

Lion: always wants to be the leader, thinks their way is the best way, thinks their ideas are always the brightest

Beaver: likes details and is driven by proof. He will want you to show proof that your ideas and concepts work. Give him the numbers and he will be happy. This person also loves to create details and explanations.

Golden Retriever: loves to please those around them. He would rather run than fight. Will volunteer to help if they think it will please everyone.

Otter: loves to play, work is secondary, their room and office are often a big mess, and they are extremely creative

No matter what your personality type, you should try this out on potential clients. You will have to do it while they are not looking but it will give you a good idea of how they operate. Once you figure that part out, it will be easier to present you information or proposal for a contract. Beavers want to have lots of detail, Lions want to have the big picture, Otters want to know if it will be enjoyable, and Golden Retrievers want to make sure everyone is happy.

I hope you had fun with this very quick personality test. It is not as thorough as other tests and perhaps not quite as accurate but it does put people into general categories that will help you do business with them down the road.

Bette Daoust, Ph.D. is a speaker, author (over 170 books, articles, and publications), and consultant. She has provided marketing, sales, business development and training expertise for companies such as Peet's Coffee & Tea, Varian Medical Systems, Accenture, Avaya, Cisco Systems to name a few. Dr. Daoust has also done extensive work with small businesses in developing their marketing, training, and operational plans. You may contact Dr. Daoust at http://BizMechanix.com. You may also view her latest publications at http://BlueprintBooks.com. Dr. Daoust also writes for the National Networker http://theNationalNetworker.com.

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