Article Marketing 101 For Affiliate Program Managers

By: Christopher Knight
Submitted: 2007-01-17 12:59:19
Print this article | For publisher | Social Bookmarking
Rating:
 

This article is for Affiliate Program Managers: Interested in increasing the amount of revenue that each of your affiliates creates for your business? Read on to learn about how to use your existing articles to grow your affiliate program strength.

From an affiliate perspective, there are only a few 'deal breaker' type things that I insist any affiliate program that I join must provide me:

  • Real-time reporting statistics
  • Real-time email alerts upon each sale
  • Payment on a consistent monthly basis
  • High price-point products
  • Package of articles that I can reprint on my websites and ezines

    • One strategy that many newbie affiliate program designers fail to offer is a package of articles that can be reprinted on my website along with my unique affiliate link. Of the tens of thousands of dollars I'll do this year as an affiliate, you would be shocked at how much of the revenue comes directly from reprinting articles of the affiliate programs I am involved in. This strategy works for me and it can work for you!

    Here's what to do:

  • Designate 10, 25, 50, 75 or 100 articles that will be made available to your affiliates as a dump (meaning all at once and immediately).

  • Provide them with 3-10 articles per month thereafter that they can reprint along with their affiliate link.

  • Be certain to spell out the reprint rights of this type of affiliate article marketing so that your articles don't show up on bad websites you wouldn't want to associate with.

    • Here's what NOT to do:

  • Allow your articles to be private labeled. This is a poor strategy and will dilute your credibility. They should carry your name or the name of your primary author brand.

  • Don't give out all of your articles for your affiliates to use. Best to designate a specific "lot" of them that can be used by your affiliates and the rest are yours to keep exclusively for your direct sales audience.

    • Why this type of article marketing is important for affiliate program managers and affiliates:

    Articles are like "sales agents" in that they keep selling for you, day after day, year after year. They also help expand your reach as each article gets indexed by the major search engines. Lastly, they give you another reason to send an email to your list members about the articles available.

    This is a credibility builder for the affiliate program manager and it's a "Give" before the "Take" which begins the reciprocation cycle in a positive direction.

    Note For Affiliates Who Use Articles To Promote Their Affiliate Programs:

    Some sites (like ours at http://EzineArticles.com/ ) don't accept articles that promote affiliate programs, but that doesn't mean you shouldn't go find other sites that do accept articles that promote affiliate program links. I really meant this article to speak directly to affiliate program managers and not the needs of affiliate marketers.

    To save you the trouble of sending me an email to ask why EzineArticles.com doesn't accept articles that promote affiliate programs, there are three reasons:

    1) Because we don't accept articles that are available on a non-exclusive basis (meaning we only want to see original or exclusive licensed content) and...

    2) Because affiliate marketers are not our ideal author profile type and...

    3) Because most ezine publishers don't want to reprint articles that pitch an affiliate link. One of the primary purposes of our site is to be a resource for ezine publishers to find supplemental content for their next email newsletter.

    With that said, there are plenty of competitor article sites that will allow you to submit your affiliate-link-laced articles, not to mention listing them on your own website.

    Bottom line: If you offer an affiliate program to promote your products and services, consider immediately offering a package of articles that your affiliates can add to their website or send to their email newsletter lists to further promote your business.

    About The Author:

    Christopher M. Knight invites you to submit your best *ORIGINAL* articles for massive exposure to the high-traffic http://EzineArticles.com/ directory. When you submit your articles to EzineArticles.com, your articles will be picked up by ezine publishers who will reprint your articles with your content and links in tact giving you traffic surges to help you increase your sales. To submit your article, setup a membership account today: http://EzineArticles.com/submit/

    Copyright 2005 - Christopher M. Knight. All Rights Reserved Worldwide. Reprint Rights: You may reprint this article as long as you leave all of the links active, do not edit the article in any way, give author name credit and follow all of the EzineArticles terms of service for Publishers.

    Article source: Expert Articles

    Most Recent Articles in Article Marketing category

    • 8 Tips To Help You Get Your Articles Published - By: Christopher Mollo
      Article marketing is an essential part of an internet marketers toolkit. Submitting articles to article directories has long been a great way to bring web traffic to your blog or website. This article will show you how to get your articles accepted at all of the top directories.
    • Advantages Of Submitting Your Articles To Article Directories - By: DupontBurke Hall
      When you write articles on any subject or when you write them for reviews or as tutorials or just for general information, your aim is to ensure that they receive the maximum exposure and reach as many readers as possible.
    • What Is Article Directory? - By: Tout Evans
      Article directory is a source of web content where you can find articles on various categories. Few directories offer these articles free and you can publish the content on your website or newsletter. The idea behind uploading new content is to optimize the visibility of your portal on the Internet.
    • All about Article Marketing - By: Kaye Marks
      They say that the best sales copies are those that do not try to sell anything. This adage is true especially nowadays, where any copy that smells and reads of promotional sales pitch a mile away generally turns off people.
    • What Does Article Marketing Do? - By: Margarette Mcbride
      What good does article writing do in online businesses? Article writing or article marketing encompasses a wide array of possibilities for online businesses.
    • Market Your Articles to Increase Sales - By: David O Connell
      Article marketing is successful on the World Wide Web through supply of information. With many new businesses plying on the Internet recently, competition has become stiff. It is indeed a challenge to market any business online, which is likely to generate a prospective audience to it.
    • Generates excellent Revenue from Article Marketing - By: Mandeep Saini
      You are working hard trying to support your affiliate business. You have spent the important time in article writing and now want to engage in a little article promotion to get your name out there. You want to build that traffic back to your website.
    • More About Article Marketing - By: Gurdeep Singh
      Article marketing is a new method that most claims you have to subscribe to if you really want to fine-tune your search engine optimization techniques. Article marketing is actually quite easy and is something that most successful webmasters have been onto for some time.
    • 7 Article Marketing Secrets - By: Davinder Kumar
      Article marketing can be a powerful way to improve search engine rankings, drive targeted visitors to your website, and improve your company's brand. Over time, I've learned a number of important lessons when it comes to article marketing.
    • Article Marketing Way to Expand Your Business. - By: Jatinder kaur
      After several months of studying the art of marketing businesses by using informative articles I've been really impressed with the tremendous information that's out there. By writing a content rich, helpful and informative article you can set yourself apart as an expert in your field and generate traffic to you and your business.