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Information
What Makes An Ezine Worth Reading?
What makes your ezine hot stuff? With literally thousands of ezines online today, how can yours stand out or is it doomed to stay in the junk mail folders??The first thing to think about is, what is your ezine about?Read more…11 Quick (and Good) E-zine Content Ideas
Publishing an e-zine is the ideal opportunity to showcase your business. By sharing your knowledge and expertise, you build credibility as an expert, while spreading the word about your services and products.While sometimes you'll have dozens of content ideas, other times you'll find yourself staring at a blank computer screen, grumbling that it’s publishing time again.Read more…Three E-zine Alternatives You May Not Have Considered
During the free e-zine publishing teleclasses I offer every month, I always get a few people who say to me, "You know, publishing an e-zine sounds great, but I just don't think I have the time to do it on an ongoing basis." Or, "I'm not sure if I'll have enough content to publish an e-zine."If this is your case, you may want to consider one of these e-zine alternatives.Read more…Your E-zine Promotion Checklist
While there are seemingly endless ways to promote your e-zine and attract new subscribers, here's a list of my favorite 15. Which ones are YOU using?Print this out and check those you already do, and note those you should "get a move on.Read more…Writing, Publishing, Self Publishing, Website Promotion, Blogging, Internet Marketing
Are You Ready For The Publishing Revolution?Writing has traditionally been considered a solitary craft. You wrote you article or book in seclusion.Read more…Grow Your Business with a Newsletter
You find a Web site or receive an email about an online store with cool products that you'd like to order, but not right now. Either you file the email or bookmark the Web site. How often do you proactively return to the email or Web site?Read more…Five Ways To Promote Your Ezine
After you've spent countless hours creating and publishing your own newsletter online, you still have to consider the fact that merely adding it to your website will not make it an overnight success.You need to attract subscribers. There are several fairly easy ways to accomplish this goal.Read more…EZines: Get from Adequate to Fabulous
If my in-box is any indication, most of the business world is hot on e-newsletters. I receive half a dozen every day. Some are thinly masked advertisements; most, however, provide some degree of valuable information.Read more…The Sure-Fire Ways To Increase Your E-zine's Readership!
You Have Won! Hold an ongoing prize drawing in your e-zine. The prizes should be something of interest or value to your subscribers.Read more…The Quick Ways To Increase Your E-zine's Subscriber Base
1. Give Incentives Give people an incentive to subscribe to your e-zine. Offer them a freebie if they subscribe. It could be a free e-book, free report, free advertising, etc.Read more…Top Seven Ways to Promote your Ezine
Your ezine builds customer confidence and trust when you give free tips, articles, and resources. Clients and customers buy only when they trust you. Expand your email subscriber list seven ways for eventual big sales.Read more…Who Should Offer an Ezine?
If you are a professional, consultant, coach, speaker, seminar leader, author or small business person, you need to develop and offer one of the most powerful Online marketing tools around-the eNewsletter, otherwise known as the ezine. Your ezine's purpose is two-fold: 1 - It should give your clients and potential product buyers something that benefits them-tips, feature articles, resources and special offers. Subscribers want information and they love a bargain.Read more…22 Ways to Grow Your Subscriber List
1. Don't bury your subscriber form, place it on your home page and or every page and make it VERY easy to find. 2. Add a one-liner to the byline section of your online published articles.Read more…10 Tips for Successful Ezine Advertising
If you're like most people starting out on the Internet,you've been along this well-worn path:You try free classified ad sites and get bombarded with spam by people trying to sell you stuff.You try banner exchange programs and get a handful of click-throughs.You finally get into the top twenty results in the Search Engines, and then a week later your site has dropped back to number 150.Read more…How to turn your Newsletter into a Web Page...in 45 seconds!
Do you place back-issues of your Newsletter on your website?There are two good reasons why you should:(1) It shows potential subscribers that you're serious about your Newsletter(2) Newsletters are rich in keywords, so it's a very good idea to turn back-issues of your Newsletter into HTML documents and then submit them to the major Search EnginesHere's a little trick that will help you format your Newsletter as an HTML document:Copy the text of your Newsletter into a text editor such as NOTEPAD.Then copy the text from NOTEPAD into Microsoft Word.Read more…How To Choose the Right Ezines For Your Ads
Do you feel bewildered when you begin an Ezine Advertising campaign?I do.Take 'The Free Directory of Ezines', for example.Read more…10 Tips For Ezine Publishers
1. Many Ezine Publishers use too many styles of separator in their Newsletter. I recently saw an Ezine that used no less than 7 different separators:++++++ ------ ~~~~~~ \\\\\\ ...... ====== ******This confuses the reader and makes your Ezine difficult to read.Read more…Why Aren't You Using CGI?
The very name CGI used to send chills up my spine. For years I put it in the 'too-hard-basket'. But like most things in life, CGI is not as scary as it seems.Read more…Is Your Ezine Being Zapped?
About a year ago I wrote an article titled 'Winning The War On Sp^m'. Unfortunately, the war on sp^m is not being won at all.In fact, the problem is now so serious that sp^m is shaping up to be the greatest threat to online marketing.Read more…The Nitty-Gritty Of Ezine Publishing
I sat here this morning, and decided to work out exactly how much time I use on creating my weekly ezine, and I almost kinda shocked myself. I`m not the ONLY publisher who refuses to automate, so please, after reading my hours, spare a kind thought for all those other publishers out there that do everything manually, and who really take the time to get down to a personal level with their subscribers.Typical daily hours for me as an ezine publisher- Reading other ezines/newsletters: About 4 hours per day.Read more…
Most Recent Articles in Ezine Publishing category
- How are EBooks the most powerful Promotional strategies - By: Sudesh Kumar
the publishing industry, I hope, does not intend to forever banish the printed word to the dustbin of history. Books in print have their own special qualities and merits, and the world would be diminished by their disappearance. - RSS Is A Method For Automatically Syndicating Content - By: Ravii Kumarr
RSS is a method for automatically syndicating content. RSS feeds allow anyone interested in a site's content to easily collect the latest updates without needing to revisit the website. - Effective swaps Improve Your Ezine Publishing Success - By: Harjit Kaur
Publishing an ezine is a terrific way to promote your products to your visitors and achieve more sales. Your ezine can also be used to carry out joint ventures or ad swaps that will increase your subscriptions or put more money in your pocket. - How to Build A Success Freelance Career (Part 1) - By: Geet Singh
In the current job market, many editorial workers have turned to freelancing as a matter of survival. I receive many queries from applicants regarding how to go about freelancing. - Are Your E-Mails Bouncing? Hard Bounces, Soft Bounces, and Everything in Between - By: Alexandria K. Brown
Are you doing "the bounce"? No, it's not a new hip-hop dance. A bounce, or bounce-back, is an e-mail that is returned to you because it cannot be delivered for some reason. - 21 Questions to Ask Any List Service Before You Sign on With Them - By: Alexandria K. Brown
If you publish an e-mail newsletter, or "e-zine," you'll need to sign on with a list service (or "listserve") to manage your subscriber list. There are many types of listserves out there, so here are some guidelines to help you choose one that's right for you. Do they use MULTI-PART MIME technology? - 7 Ways to Self-Promote Within Your E-zine - By: Alexandria K. Brown
We all know that an e-zine won’t attract and keep subscribers without offering insightful, practical content. If you only drone on and on about how wonderful you and your services/products are, your readers won’t stick around for long. But let’s think about WHY you began your e-zine in the first place. - Who Is Your E-zine Really FROM? - By: Alexandria K. Brown
One morning this past fall, I was going through my e-mail inbox, relentlessly deleting junk mail. As you're likely well aware, many spam messages are made to look like they're from a real person. One name briefly caught my eye: "Jeff Bezos. - The Sticky Issue of E-zine Schedules - By: Alexandria K. Brown
While many new e-zine publishers are anxious about developing good content for their e-zines, many of them seem to have more trouble simply deciding on a schedule and sticking to it! It's smart to tame the schedule beast right from the start. Here are a few tips to help you. - Should You Upgrade Your E-zine From Text to HTML? - By: Alexandria K. Brown
A few years ago, when I first started seeing HTML e-zines in my inbox, I admit I was jealous. They were attractive, attention getting, snazzy. They made my text e-zines look boring.