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An Often Overlooked Book Marketing Resource
Just about every book promotion article I have read suggests that the author launch a public library marketing campaign by sending hundreds of letters to libraries nationwide. The problem with doing this is twofold. First, it is expensive and time consuming, and second, it is not very effective.Read more…Locating Top Book Agents
Finding a competent book agent that will actually work diligently for you to help you reach your goals can be a lot tougher than you may think. Because there are so many different kinds of literary agents out there, it is important to be careful when picking one for your own needs.The first thing you should do when looking for an agent to represent your work is to familiarize yourself their area of expertise.Read more…So You Want to Write a Book?
According to a survey by USA Today and the Association of American Publishers, 82 percent of all Americans plan to write a book someday.Just about everyone talks about writing the book, but very few have actually set a goal with an action plan and a deadline.Perhaps this is because they don't know where to start.Read more…So You Wanna Be A LOCAL HISTORY Writer?
There are a lot of 'writers' out there, but most never get off the ground and bring their idea(s) to completion.I couldn't believe how simple it was to create my own local history eBook!All that you need is either online or offline access to your local library!Read more…On Taming Dinosaurs
Once upon a time, there was a ferocious dinosaur known as Publishsaurus rex who roamed the Earth, devouring everything in its path. Bookstores and authors were especially attractive prey for this carnivorous monster.While scientists believe that most dinosaurs disappeared as a result of some catastrophic natural disaster about 250 million years ago, the Publishsaurus rex not only managed to survive, but prosper.Read more…Self Publishing and Marketing Your Book Online
It would seem that with the Internet and the online marketplaces at their disposal all that an author would need to do to be successful is write a book, have it printed by a reputable print on demand publisher, and put it up for sale online. To some extent this is true and a few copies will probably sell, but what about the authors that want to sell 1000+ copies of their books?As the owner of the copyright, you can enroll in the Amazon Advantage Program and have your book sold by Amazon.Read more…Start Small but Finish Big in Self-Publishing
You may have never considered self-publishing as an option for your book or even considered publishing at all for your work. Publishing a book is extremely effective in broadcasting your message, ministry, or organization. A book gives you the ability to thoroughly inform, educate, and inspire your audience on what you are teaching.Read more…3 Keys to Book Publishing Success
If you are writing or considering writing a book this message is just for you. True success as an author is attainable for every one of us. We simply have to do the things to be successful that the successful people do.Read more…Top 10 Ways to Know Your Book Concept Will Sell--Before You Invest Time and Money
Make your book stand out from the crowd! Test your book's significance, find your market before you write, and treat your book as part of your business.1. Test your book's significance.Read more…Top Nine Essential "Hot-Selling Points" To Pre-Market Your Book for Big Sales
Every part of your book can be a sales tool. When you include the below tips to know before you write your book, you will have a roadmap to keep your writing organized, compelling, easy to read, and you'll sell more books than you ever dreamed of!1. Write for your one preferred audience.Read more…The New Face of Author Book Promotion
Book promotion and book marketing used to consist of the lonely book tour. As the author, you were required to visit a ton of cities in a relatively short time, exausting you to the frustrating end, often with few book sales to show for your troubles.Author book promotion can be tiring, frustrating, and often financially draining.Read more…Publication
August 1 2006 was D Day: the day of publication, and the commencement of my new, glorified existence as a legitimate, published author. My novels are no longer stagnating in the closet. They are finally out in the public domain, to be devoured and criticised by dispassionate strangers.Read more…7 Places to Start with Book Marketing
When your book is published and you are ready for the orders to start pouring in, don't just sit there and wait for the emails, mail, and phone calls to begin. You need to actively market your book. The problem is that most people do not know where to begin.Read more…It's all About the Cover - Advice for Self-Published Authors
With the tremendous success of the Print on demand industry there is now a wealth of self published books. An aspiring author can now publish a book at zero cost then purchase copies for himself and his family at steeply discounted prices. This change in self-publishing has brought a veritable revolution in the industry.Read more…Best Places to Market Your Book
If you have ever dreamed of writing that best seller so that you can sit back and let the money roll in, think again - there are over 170,000 new book titles published each year and the number is growing. So how can you make sure your book is always on the shelf? That depends on what you do to market your book and yourself.Read more…Taking Advantage of Your Distributor to Market Your Book
Are you using a distributor? If so, how many books do they carry? How many in your genre?Read more…Partnering to Market Your Book
Partnering to market your book does not mean you need to have co-authors, it simply means you need to be creative in the ways you market your wares. Here are some easy ways to make partnering a success: Find other authors that have similar publications and offer to sell their book on your site alongside your own. Set up a deal where you make a percentage on the sale of their book from your efforts.Read more…Know Your Market BEFORE You Write Your Book
Knowing approximately how many people would buy your book before you write it, is a good idea. You can get a good feel on how your book will be received by doing a little bit of research. You do not have to spend copious hours doing surveys, looking up statistics, and other tedious tasks.Read more…A Stitch In Time - Saves
A Stitch in Time Saves NineI’m sure you’ve probably heard someone say, “A stitch in time saves nine”, but did you ever really think about it? In the context of fixing something that is ripped it means getting out the needle and thread and fixing the tear before it becomes too large to be fixed. It doesn’t mean letting it sit in the sewing basket until the person has grown out of it.Read more…The Press Release – Medium or Message?
At the time he coined the phrase in the 1960s, “The Medium is the Message,” the late Marshall McLuhan was exploring the electronic media's effect on popular culture. He particularly focused on American advertising’s chilling manipulation of the innocent consumer/voter in our media dominated society. McLuhan left the meaning of his famous quotation to interpretation by others.Read more…
Most Recent Articles in Book Marketing category
- How to get rich by writing fiction - By: Sudhir Sharma
Some of us write simply because we cannot not write. Ideas grab us, move us, and demand to be written. We strive to make it as real as we possibly can, to improve at our craft every day, hopefully to make it into the realm of literature as well as entertainment. - Book Marketing 101 - By: Jasmeet Kahlon
For beginning authors, book promotion is the key to success. Whether an author self-publishes or is published by a major house, most often that author needs to market her book herself if she wants there to be any chance at all of it being successful. - The REAL TRUTH on How to Write an eBook - By: Diya Sood
The hardest part of writing is the first sentence. When you look at the whole project, it seems like an impossible task. That's why you have to break it down into manageable tasks. Think of climbing a mountain. - Book Marketing - How Rich Authors Make Money - By: Bob Burnham
Ever wonder how some authors seem to steal the limelight and the profits while others collect dust on bookstore shelves? Some of those really well off authors are not even that good. You read their books and think "I could write better than this." - How To Write A Book, 4 Simple Strategies - By: Bob Burnham
Writing a book doesn't have to be complicated. The image of the frustrated writer sitting at their typewriter with piles of balled up paper at their feet is a myth. In fact, when you use a few simple strategies, writing a book can be accomplished quickly and professionally - no writer's block and no piles of balled up paper. - How To Get A Reporter's Attention For Your Book - By: Jitender Sharma
Reporters are busy people. On any given day they are fielding dozens of phone calls, making calls of their own, reading stacks of newspapers and magazines and rushing to meet deadlines. So how do you break through all the noise to get a reporter or an editor on the phone to listen to your pitch? - Kick Off Your Brochure Marketing With These Simple Steps - By: Janice Jenkins
Brochures are very effective tools to have when you want to grow your business. However, most brochure marketing campaigns need to be redesigned and restructured because they don’t get the results you expect from them. In order for your promotional efforts to be effective, designing brochures should be in order. Here’s how you can kick off your brochure marketing campaign with these steps. - Book Publicity: The New York Myth - By: Melissa Sandford
While there are some exceptional book and literary publicists working straight out of The Big Apple, it should be noted that having a publicist located in New York does not automatically guarantee an author that their writing will reach readers. - Interviewing Tips for First Time Authors - By: Melissa Sandford
As you prepare for your first or next interview, always remember the hardest part is over. You have already written 300+ pages, found an agent, a publicist and survived the excruciating editing process. Interviewing well is essential, however, it is also one of the easiest and most enjoyable aspects of publishing a book. - A Secret to Make your Book a Best Seller - By: Barry Sheppard
There is a secret to writing your bestselling book. I would like to tell you about it, so that you can use it as I have.