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Freelance Copywriter: Have Magic Carpet, Will Travel
Freelance Copywriter: have magic carpet, will travel. Selling yourself without overdoing it. There is nothing wrong with being noticed.Read more…Copywriting With Google's Dynamic Keyword Insertion Tool
Automation is an odd creature. It usually seems, at first glance, that automating a process can make things easier, simpler and faster. But oftentimes, once an automated process is in place, trouble spots pop up.Read more…10 Tips to Improve your Copywriting Right Now
It is easy to figure out what you want to say. What’s difficult is taking the time to understand what your customers want and need to hear in order for them to act. By trying a few of these simple copywriting suggestions your marketing materials will become more compelling and convincing...Read more…Freelance Copywriting Clients - Are yours Peppermint, Bitter Lemon or Pure Humbug?
Copywriters need clientsSo you set yourself up as a freelance copywriter. You’ve always fancied yourself as an advertising copywriting sort of person. So what’s stopping you scaling the heights of fame and fortune as a true copywriting professional?Read more…Really Good Word Usage -- No. 23: Writing Isn't Talking Unless You're Writing Talking
You’d probably never write a sentence like this unless it was a direct quotation: “Well, I mean, you know, we just kind of, you know, kicked it around some until Mel goes he won’t, like, support the campaign.” People speak like that. It’s called speaking “colloquially,” which, technically, means as in informal spoken language or conversation.Read more…Do You Know These 5 Reasons Why You Need a Website Copywriter?
No one builds a website to fail. And yet many business websites fail to meet basic customer needs. Poor writing is often to blame.Read more…Invite Your Personality Into Your Sales Letter
Today let me tell you something that you may not remember.You are UNIQUE, you are special, there is nobody like you amongst the billions of people on this whole planet!Think about that for a little while, let it really sink in...Read more…6 Things You DON'T Need, WON'T Get (and Will NEVER Pay For) if You Hire a Virtual Copywriter
Let me begin by explaining what a virtual copywriter is.A virtual copywriter creates marketing materials for your company from a remote location. Virtual copywriters transfer files electronically, and communicate by phone and email.Read more…Basics of Writing a Winning Sales Letter
You can write a great sales letter. Sure, you may have to learn some new skills. But keep in mind, the great copywriters of today weren’t born writing great sales letters.Read more…Five (5) Major Pitfalls of Ad Copywriting and What YOU Can Do To Avoid Them
For all of us involved in advertising the challenge of producing that one piece of copywriting magic that sends our sales soaring is never far from our minds. Face it, copywriting is not all about aesthetically pleasing language, it is about sales. The most aesthetically pleasing copywriting is not necessarily the most persuasive that will produce the greatest sales.Read more…How to Write Attention-Grabbing Headlines that No Reader Can Resist!
One of the most important aspects of any article is the headline. You could write the best article ever, and without a great headline many people will simply pass over it. The headline, or title, is the part of the article that grabs a reader's interest and entices them to keep reading.Read more…Mastering Copywriting - How to Write an Article Just Like a Professional
If you need content for your website or ezine, you might think that you need the services of a professional copywriter. Sure, hiring a professional copywriter is great if you can afford it, but if you can't, then you'll need to write the articles you need on your own. The good news is that it's not as difficult as you might think!Read more…10 Ways a Virtual Copywriter Can Help You Work SMARTER, Not Harder
Wouldn't it be nice if you could just pick up the phone or pop open a new email and get instant copywriting and marketing support from someone smart, web-savvy, capable, and whom you trusted?Oh, but you have a Web Guy, right?Your Web Guy is behind the scenes, doing amazingly detailed work to improve the functionality of your web site.Read more…Learn Copywriting Quickly And Easily With This Top Copywriter's Unique Secret
A couple years ago I interviewed a copywriter named Joe Vitale.If you don't know who Joe Vitale is, he is easily one of the top copywriters today. His books and teachings have helped thousands of aspiring copywriters around the world and he has the testimonials to prove it.Read more…Reasly Easy Grammer - No. 36: Here's a Preposition Proposition
There are many rules of grammar: good rules, bad rules, sound rules, and silly rules. The problem is knowing which ones you have to follow and which ones can you ignore. I’ll give you my rule about that in a bit, but first, let’s look at who decided whether it was good grammar or bad.Read more…Pack Your Copywriting Business With New Clients Fast By Using This Simple Secret
If you are a copywriter who wants to start attracting dozens -- even hundreds -- of new leads and clients, then this article will show you how.This may sound over simplified (or complicated, depending on your work ethic) but the key to attracting copywriting clients is to simply write a book on the subject.In fact, Joe Vitale in his book "The 7 Lost Secrets Of Success" told the story of how Bruce Barton (one of the founders of the famous ad agency BBDO) once wrote a book about advertising and business.Read more…The Importance of Being Proof Read
Even the most ardently written, professionally produced, and painstakingly typed document needs to be proof-read, and preferably by someone with a fresh pair of objective eyes. We are often blind to our mistakes and read what we meant to say, rather than what we actually said. An objective view of a piece of text can dredge-up a whole host of errors that had been missed in previous, subjective, readings.Read more…This Deadly Copywriting "Blunder" Is Guaranteed To Kill Your Response 100% Of The Time
One of the biggest and most common mistakes in sales letters and ads -- even the ones written by some of the pros -- is not using a simple deadline.This is such a big mistake that it can literally mean the difference between you making tens of thousands of dollars in sales...or no sales at all.Read more…100-Year Old Copywriting Secret Lets You Sell Without Selling
There's no doubt about it that we are being bombarded with more advertising and marketing -- especially online -- than ever before.And if you want your ads to cut through the noise and clutter of an overcrowded market place, one of the best things you can do is not try to make the sale at all.Let me explain what I mean by that.Read more…Make Your Copywriting Projects Unbeatable...By Reading Old Comic Books?
Perhaps the best "power education" I've ever received on writing copy and using good old-fashioned psychology to sell with the written word was when I was just a kid.You see, back then I used to collect a lot of comic books. And back then comic books had some of the best direct response ads you'll ever see.Read more…
Most Recent Articles in Copywriting category
- Know the perfect art of SEO copywriting - By: Naman Jain
Writing is a craft but SEO copywriting is surely an art. SEO copywriting is a real professional writing that aims at increasing the ranking of a particular website. - To be or not to be search engine copyrighting outsourcing - By: Sudesh Kumar
Search engine copywriting is virtually all about crafting content for your website. It has to be written in such a way that the content becomes search engine friendly. - SEO Copywriting - how to optimize your web site for different search engines - By: Naman Jain
SEO copywriting helps your web sites get high ranking on various search engines in an authentic way and attract maximum surfers to search through your web sites. - The Essential Factors About Content Copywriting - By: Naman Jain
Writing is considered to be one of the best ways of communication. Read some essential factors about content copywriting here. - The Copywriting Secrets that will Boost All Your Direct Marketing Sales! - By: Gil Carlson
Discover my copywriting secrets and boost results from all your direct marketing! - Write about Real Estate for Money - By: Ed Kirkland
Ads can come from many different sources. Google Adsense is one of the most popular, but there are many other companies that you can submit your blog to. Usually, if someone uses your blog as a portal to the ad, you can earn anywhere from a few cents to a few dollars. - Writing, Editing, and Proofreading - By: David Bowman
Writing, editing, and proofreading are not the same. What are the unique skills each requires? Why is a writer often not the best person for editing and proofreading? - On Copyrights, the Creative Experience and Graphic Designers - By: Jessica Thomas
The creative experience for many young designers is enough to think about. Now they must consider the global implications of copyright laws? You bet. Why is a knowledge of the legal precedence of copyright important to a young artist? Because in order to create, a good artist should know as much as possible about his tools. This means not just the origins of his fine bristle brush, or the interesting history of the chemistry of his pigments, but to examine the social and political tools that will allow him to function as an artist in the United States in 2007. Copyright laws in the United States, had, until 1989, been focused on keeping intellectual property private in order to facilitate economic growth. In other words, in the US, copyright law has historically been a monetary issue, not a creative one… - A Web Copywriter Should Know the Rules and How to Break Some - By: Steven Gerber
What makes a good web copywriter? Just anyone who knows how to proofread? Of course not. - The Value Trap - By: Elaine Berry
No doubt you are familiar with this scenario.You receive a sales letter trying to persuade you to buy an e-book package for $97. The letter contains a list of attractions contained in the package, but you feel sure you’ve seen it before somewhere, perhaps offered as a freebie or a bonus.